Job Details
Are you a driven marketing professional, fueled by a passion for innovation and boundary-pushing? Do you thrive on crafting unforgettable brand experiences that resonate long after they're over? Are you looking for a flexible working arrangement (20-30 hrs per week)? If you're ready for new challenges, we want to hear from you!
Allow us to introduce ourselves!
At TECHNIA, we provide Product Lifecycle Management (PLM) tools and specialist knowledge to businesses, helping them turn their innovative ideas into valuable products. With more than 30 years of experience and over 6,000 worldwide customers, we work collaboratively with our clients as an extension of their team, delivering exceptional PLM services with a global infrastructure and local presence. Our teams work from 21 locations worldwide and across vertical industries, embracing the latest technology and agile methodologies to build lifetime relationships.
Now, let's talk about you, the ideal candidate:
Your background
- Experience in a B2B marketing environment with a focus on digital marketing and lead generation.
- Proficiency in leveraging marketing automation platforms (preferably HubSpot) and content to craft multi-channel campaigns aimed at driving traffic, generating leads, and maximizing conversions.
- Hands-on experience with CMS tools (preferably WordPress), CRM systems (preferably Salesforce), and analytical instruments like Google Analytics.
Our journey ahead:
- You'll closely collaborate with our Sales team to develop and implement Account-Based Marketing (ABM) campaigns, strategically expanding our reach to key clients through channels such as LinkedIn, email automation, and virtual events/webinars.
- You'll engage and manage external agencies to develop tailored SEO, SEM, and PPC strategies tailored catering to distinct business sectors.
- You will work closely with the Sales team and broader TECHNIA technical units to develop, oversee, and enhance marketing initiatives tailored to specific industries such as Life Sciences, Transport, and Aerospace.
We believe that thriving in this role requires personal attributes such as:
- Excellent communication and presentation skills
- Resourceful, autonomous and self-motivated
- Ability to think outside the box and generate innovative ideas for marketing campaigns and strategies.
- Adaptability to changing market conditions, consumer behaviors, and emerging trends to maintain a competitive edge
- Strong organizational and time management skills
- Ability to collaborate effectively with diverse teams, fostering strong internal and external relationships for optimal productivity.
- A deep understanding of customer needs, preferences, and behaviors, with a commitment to delivering value and building long-term relationships with customers.
Additional Benefits:
- TECHNIA offers paid time off (based on percentage worked)
- 401k with employer matching contributions
If this opportunity resonates with you, seize the moment, and apply now! Together, let's shape the future of Marketing, embodying the spirit of Go Explore, Keep Learning, Build Trust, Work Together. Join us on this transformative journey.