Job Details
WHO WE ARE
We re not in the wing business. We re in the flavor business. It s been our mission to Serve the World Flavor since we first opened in 1994, and we re just getting started. 1997 saw the opening of our first brand partner operated Wingstop location, and by 2002 we had served the world one billion wings. It s flavor that defines us and has made Wingstop one of the fastest growing brands in the restaurant industry.
Above all else our success is largely due to our people and our core values, or what we call The Wingstop Way of being entrepreneurial, service-minded, fun, and authentic. We believe having a strong people foundation centered on these collective values creates a crave-worthy culture and talented team, as well as ensures our brand is poised for accelerated growth. We all win together.
WHAT WE LL NEED
We are seeking a NRO Media Specialist to support media campaign development and execution for new restaurant openings and local media campaigns. With an understanding of digital media best practices, working directly with manager and agency partners to build, execute & report restaurant level media campaigns for brand partner facing communications. Manage campaign level optimizations and support development of COE for local media. You will be managing 10+ active media plans daily. This role is based in Addison, TX and is part of the Media team.
WHAT YOU LL NEED
- Lead NRO planning process
- Planning inputs, including but not limited to, market spend recommendations to fulfill budget requirements & business objectives and media KPI, media mix, flighting & messaging recommendations, etc.
- Digital Planning & Buying, optimization, audience sizing & reporting (ex. Social & performance media channels)
- Brief agency on off-line media approach and market level recommendation (ex. Local radio, OOH)
- Build brand partner facing reporting and recommendations.
- Partner with agency to create digital media reporting dashboards, OOH posting, and radio buy summaries.
- Partner with cross functional teams to submit creative direction, traffic, etc. to necessary partners.
- Support monthly ACH billing and actualization.
- NRO opening dates and media plan tracking.
- Managing complex excel workbooks.
- 3+ years of media planning & buying digital experience a must.
WHO YOU ARE
HUMBLE: Embracing humbleness fosters a collaborative and inclusive environment, where individuals prioritize the success of the team over personal recognition, ultimately contributing to a more cohesive and effective workplace. You feel there is always an opportunity to further your personal and professional growth. You have a bachelor s degree in advertising, Marketing, or Communications.
HUNGRY: There s a fire in you to keep pursuing excellence, particularly in a fast-paced, dynamic environment. You actively seek out challenges, set ambitious goals, and consistently demonstrate a proactive approach to tasks. You have a desire to support Wingstop in our goal to become a Top 10 Global Restaurant Brand. You have 3+ years of marketing experience with a minimum of 3+ years of media planning & buying digital experience a must.
SMART: Not solely based on intellectual prowess, but rather on emotional intelligence and interpersonal skills. A keen understanding of others, communicating effectively and collaborating seamlessly.
SERVICE-MINDED: A selfless and dedicated focus on helping others succeed. Consistently prioritizes the needs of colleagues and the organization, willingly offering support and contributing to the overall well-being of the team.
ENTREPRENEURIAL: Takes initiative, a willingness to take calculated risks, and constantly searching for opportunities to improve processes or contribute to new ideas.
BENEFITS
Flavor Perks:
- Unlimited paid time off for exempt employees
- One paid volunteer day of your choice
- Competitive bonus structure for eligible roles
- Team member stock purchase plan
- Health savings or flexible spending account options
- 401k (dollar for dollar on the first 3% and then 50 cents on the dollar for the next 2% for team member contributions up to 5% of eligible compensation)
- Comprehensive medical, dental, and vision benefits
- Basic life and AD&D insurance provided
- Pet insurance
- Education Assistance
- Wellness reimbursement program
- Paid maternity and paternity leave
Fun is the best flavor:
- Lunch provided every Tuesday and Thursday in office
- Work from home Fridays
- Discount on Wingstop gift cards
- Discounts at Under Armour, FitBit, NFL, and NHL
- Discounted onsite dry cleaning
- Discounted onsite car detailing
- Onsite game room and patio
Wingstop provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.