Job Details
Role Description
This is a full-time role for a Product Marketing Lead. You will be responsible for developing and executing product marketing strategies, creating relevant product marketing content, collaborating with cross-functional teams, creating marketing campaigns, and driving product growth and adoption.
Responsibilities
- Create product marketing collateral including solution briefs, white papers, blogs, and customer presentations
- Develop content for and manage webinars
- Maintain and update website content
- Help develop and enhance company messaging and product positioning
- Run demand-gen campaigns
- Help create sales enablement collateral
Qualifications
- 5+ years of software product marketing experience
- 3+ years of cybersecurity / SaaS product marketing experience
- Strong analytical and strategic thinking skills
- Excellent written and verbal communication skills
- Ability to work independently and in a team environment
- Experience with market research and competitive analysis
- Knowledge of digital marketing strategies and tactics
- Bachelor's degree in related area
Company Description
We are an AI-powered identity security platform for human and non-human identities. We automate identity permissions and lifecycle using context, risk, and behavioral analysis and help your business protect against identity breaches.
Our founding team consists of serial entrepreneurs and seasoned executives who have led successful startups and have a proven track record of creating disruptive technologies in Cloud Infrastructure, Security, and Networking. We are funded by a top-tier Silicon Valley VC firm.