Specialist, Multimedia Marketing

Job Details

It's rewarding to be on a team of people that truly believe in making an impact!

We are committed to building the best primary care environment for patients and are seeking healthcare enthusiasts to join us.

Job Summary

We are looking for a creative and strategic Multi-media Marketing Specialist to develop and implement comprehensive marketing campaigns across various multimedia platforms. The ideal candidate will have a passion for storytelling, a deep understanding of multimedia channels, and a proven track record of driving engagement and conversion through innovative marketing strategies.

Essential Duties & Responsibilities

• Develop and execute integrated marketing campaigns across multiple channels, including but not limited to digital, social media, email, print, and video.

• Create compelling multimedia content, including graphics, videos, infographics, and other visual assets, to support marketing initiatives.

• Collaborate with cross-functional teams to ensure consistency and alignment of messaging and branding across all marketing materials and channels.

• Monitor and analyze the performance of marketing campaigns and initiatives, providing insights and recommendations for optimization and improvement.

• Stay informed about industry trends, best practices, and emerging technologies in multimedia marketing, and make recommendations for incorporating new strategies and tactics into marketing plans.

• Manage relationships with external vendors and agencies as needed to support marketing initiatives, including graphic designers, videographers, photographers, and printers.

• Contribute to the development of marketing collateral, including brochures, presentations, sales sheets, and other promotional materials.

Supervisory Responsibilities

• No supervisory responsibilities

Education & Experience

• Bachelor's degree in Marketing, Communications, Multimedia Design, or a related field.

• Proven experience in multimedia marketing, with a strong portfolio showcasing successful campaigns and projects.

• Proficiency in graphic design and multimedia production tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects) and/or other similar software.

• Strong understanding of digital marketing channels and platforms, including social media, email marketing, content marketing, SEO/SEM, and web analytics.

• Excellent written and verbal communication skills, with the ability to craft compelling narratives and messages for different audiences and channels.

• Detail-oriented with strong project management and organizational skills, able to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.

• Creative thinker with a passion for storytelling and innovation, able to generate fresh ideas and approaches to engage target audiences effectively.

Education Requirements

Required/Preferred

Education Level

Discipline

Required

Undergraduate Degree

Physical Requirements

This position works under usual office conditions. The employee is required to work at a personal computer as well as be on the phone for extended periods of time. Must be able to stand, sit, walk and occasionally climb. The incumbent must be able to work extended and flexible hours and weekends as needed. Physical demands include ability to lift up to 50 lbs. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Work Conditions

Must be able to perform essential functions such as typing, standing, sitting, stooping, and occasionally climbing

Travel Requirements

Amount of Expected Travel

Details

Yes

0-25%

Work may involve some driving/traveling to assigned clinics.

Tools & Equipment Used

Computer and peripherals, standard and customized software applications and tools, and usual office equipment.

Disclaimer

The duties and responsibilities described above are designed to indicate the general nature and level of work performed by associates within this classification. It is not designed to contain, or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of associates assigned to this job. This is not an all-inclusive job description; therefore, management has the right to assign or reassign schedules, duties, and responsibilities to this job at any time. Cano Health is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

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 Cano Health

 06/12/2024

 Miami,FL