Job Details
About Jones Road
Jones Road Beauty was founded by makeup artist Bobbi Brown on the philosophy that the world doesn t need more beauty products. It needs better beauty products. Clean, strategic, high-grade formulations that work on every skin type and tone and that are as simple to use as they are to master. Jones Road is a lifetime of beauty knowledge, distilled.
About the role
The Sr. Product Manager, Digital & eCommerce at Jones Road Beauty will oversee our digital experience efforts across Shopify and various online platforms, oversee website technology, and apply conversion rate optimization techniques to improve key website metrics such as revenue per session and gross profit per session. This person will oversee all aspects of digital presence, manage Shopify operations and agency partnerships for Ecommerce initiatives, with a focus on conversion rate optimization and revenue growth. This person will report into our CMRO and will not have any direct reports upon joining the team.
What you ll do
- Manage a web development agency and ensure alignment with internal strategies
- Lead conversion rate optimization efforts including revenue per session and gross profit per session.
- Oversee all aspects of Shopify, including apps, first party data collection, etc.
- Oversee and manage the roadmap for landing page development and testing for paid social efforts.
- Oversee creating and maintenance of Jones Road shade matching quizzer
- Proficiency in UX and the ability to review designs and give feedback to designers based on performance.
- Direct all facets of Shopify management, encompassing website operations, application integration, and pixel tracking.
- Maintain accountability for critical KPIs such as revenue per session, gross profit per session and conversion rates.
- Navigate project coordination seamlessly, fostering productive collaborations with creative teams and external partners despite having no immediate direct reports.
- Foster synergy between ad campaigns and landing page experiences in close collaboration with the growth team.
What you ll bring
- Over 6 years' experience in digital marketing & eCommerce roles
- 5+ years experience in Shopify
- Bachelor s degree in Marketing, Business, or related field
- Technical knowledge with the ability to manage a Dev Agency successfully
- Experience with first party data practices and tracking pixels.
- Proven track record of successfully working with external vendors.
- Nice to have: Blotout, Replo, Convert/Intelligems, Google Analytics 4, Octane AI, and Figma.
- Highly motivated self-starter with strong ownership mentality
- Excellent verbal and written communication skills
- Strong critical thinking, analytical, and organizational skills
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Baseline understanding of the beauty industry and competitive landscape
- Experience in beauty or consumer goods industry is a plus
- Demonstrated ability to collaborate with cross-functional teams and external partners
- Strategic mindset with keen attention to detail
- Adaptability and resilience in a fast-paced, creative environment
- Must be able to work from our Montclair, NJ office as required (3 days per week - M,T,Th)
Jones Road Beauty is proud to be an Equal Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.