Job Details
** Shopper Marketing Manager**
** Shopper Marketing Manager**
*This position is not eligible for Visa Sponsorship.*
****Position Summary****
Elevating the importance of our pet food categories with each of our individual retailers is the goal. The larger mission is to enrich the lives of pets and the people who love them. Nestl Purinas Market Development Organization (MDO) is what we commonly refer to as our hub of business excellence and Shopper Marketing drives category and share growth through insight driven strategies and proactive solutions. Were guided by deep research, innovative science and customer feedback. But, were inspired by the dare the dare to Stand Taller in everything we do.
Nestl Purina is looking for a creative, results-oriented Shopper Marketing Manager, who thrives in a fast-paced, innovative environment to lead the strategic development and execution of account-specific marketing plans and programming to drive profitability, sales and brand equity with our customers. This experience will develop and showcase the ability to identify and evaluate retail marketing opportunities, plan and activate around deep shopper insights and develop and grow relationships both internally and externally to dive the business. This role will hone skills in building strong team dynamics, dealing with ambiguity, influencing across the organization, and driving for results.
* Apply brand, shopper, and retailer insights to develop differentiated shopper marketing programs that generate demand along the path to purchase.
* Work with agency partners and across all Purina internal functions to develop and execute customer specific programs that build equity and drive positive business results at retail.
* Influence and align customer and internal teams on customer relevant programs and strategies.
* Fully support shopper marketing strategy development and program sell-in with customer.
* Develop strong working relationships with Purina internal teams and external customer teams.
* Implements execution of media plan and promotional tactics from initial agency and/or customer briefing through final analysis and measurement.
* Primary interface with the customers marketing & digital departments.
* Drive Shopper Marketing ecommerce and digital innovation, by developing, testing, and sharing results of new applications and initiatives.
20% travel or as business needs require.
**Requirements:**
* Bachelors Degree required.
* 3+ years of experience in Sales, Marketing, Category, ecommerce, or agency environment required.
* 1+ years of experience in leveraging consumer and shopper insights to develop customer or brand effective strategies & marketing programs preferred.
* 1+ years of experience working in the consumer packaged goods industry and/or Shopper marketing experience preferred.
****Requisition ID****
157485
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestl. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestl seeks such skilled and qualified individuals to share our mission where youll join a cohort of others who have chosen to call Nestl home.
The Nestl Companies are an equal employment opportunity and affirmative action employer seeking diversity in qualified applicants for employment. All applicants will receive consideration for employment without regard to race, ethnicity, color, gender, gender identity, age, religion, national origin, ancestry, disability, perceived disability, medical condition, genetic information, veteran status, sexual orientation, or any other protected status, as defined by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at ...@nestle.com or please dial 711 and provide this number to the operator: 1-800-###-####.
*This position is not eligible for Visa Sponsorship.*
*This position is not eligible for Visa Sponsorship.*
****Position Summary****
Elevating the importance of our pet food categories with each of our individual retailers is the goal. The larger mission is to enrich the lives of pets and the people who love them. Nestl Purinas Market Development Organization (MDO) is what we commonly refer to as our hub of business excellence and Shopper Marketing drives category and share growth through insight driven strategies and proactive solutions. Were guided by deep research, innovative science and customer feedback. But, were inspired by the dare the dare to Stand Taller in everything we do.
Nestl Purina is looking for a creative, results-oriented Shopper Marketing Manager, who thrives in a fast-paced, innovative environment to lead the strategic development and execution of account-specific marketing plans and programming to drive profitability, sales and brand equity with our customers. This experience will develop and showcase the ability to identify and evaluate retail marketing opportunities, plan and activate around deep shopper insights and develop and grow relationships both internally and externally to dive the business. This role will hone skills in building strong team dynamics, dealing with ambiguity, influencing across the organization, and driving for results.
* Apply brand, shopper, and retailer insights to develop differentiated shopper marketing programs that generate demand along the path to purchase.
* Work with agency partners and across all Purina internal functions to develop and execute customer specific programs that build equity and drive positive business results at retail.
* Influence and align customer and internal teams on customer relevant programs and strategies.
* Fully support shopper marketing strategy development and program sell-in with customer.
* Develop strong working relationships with Purina internal teams and external customer teams.
* Implements execution of media plan and promotional tactics from initial agency and/or customer briefing through final analysis and measurement.
* Primary interface with the customers marketing & digital departments.
* Drive Shopper Marketing ecommerce and digital innovation, by developing, testing, and sharing results of new applications and initiatives.
20% travel or as business needs require.
**Requirements:**
* Bachelors Degree required.
* 3+ years of experience in Sales, Marketing, Category, ecommerce, or agency environment required.
* 1+ years of experience in leveraging consumer and shopper insights to develop customer or brand effective strategies & marketing programs preferred.
* 1+ years of experience working in the consumer packaged goods industry and/or Shopper marketing experience preferred.
****Requisition ID****
157485
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestl. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestl seeks such skilled and qualified individuals to share our mission where youll join a cohort of others who have chosen to call Nestl home.
The Nestl Companies are an equal employment opportunity and affirmative ac