Job Details
**General Sales Manager**
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- General Sales Manager
WFXG FOX54 seeks an energetic leader to inspire and guide an experienced sales team. The successful applicant will possess a strong track record of revenue generation through broadcast and digital marketing solutions, understand the value of our various media platforms and how they complement each other, and be able to effectively communicate that value to our sellers and advertising partners. They will also be adept in developing impactful relationships with coworkers and advertisers at the decision-making level.
Skills & Experience Required:
Minimum of 5 years experience in Broadcast TV sales management
Successful track record of revenue generation
Excellent written and oral communication and presentation skills
Revenue & expense budgeting
Strategic Planning & successful plan implementation
Ability to identify the developmental needs of others and to coach/mentor them
Proficiency with WideOrbit, Matrix and Kantar software preferred
College degree in Marketing, Advertising, Business or Communications preferred
Valid drivers license with an acceptable driving record
As our GSM, you will:
Develop and implement strategic plans to achieve revenue goals
Manage and price inventory on all platforms to maximize revenue
Assist with the creation of exclusive advertiser sponsorships and community events
Develop new business and digital revenue initiatives
Recruit and train talented sales professionals
Advise the General Manager and other Department Heads
Manage departmental expenses
Resolve customer complaints regarding sales and service
Collaborate with Digital Sales and National Sales Managers to exceed station goals
Accompany local sales people on calls and build personal relationships with top clients
Assist National Sales Manager on sales presentations to national accounts
Attend community events and business functions as an ambassador for the station and company
Travel and perform other duties as assigned
Qualified applicants, please apply directly to Denise Vickers, General Manager, at ...@wfxg.com. Please reference SalesJobsWFXG in the subject line and attach your resume and links to your work.
Augusta TV LLC, WFXG FOX 54 is a proud member of the Lockwood Broadcast Group. Pre-employment drug screen, driving record and background check required.
We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.