Job Details
Naked & Thriving is an organic, botanical skincare brand focused on helping everyone realize a healthy looking glow. With 7 years of experience in the USA market, we're all about clean, effective skincare. Our products are organic, vegan, and free from synthetic ingredients, and we're committed to sustainable and green business practices every step of the way. As we rapidly grow and expand into new categories, channels, and countries, customer satisfaction remains our top priority. If you're an A-player with an entrepreneurial spirit and you're passionate and enthusiastic about moving beauty towards a sustainable future, we'd love to have you on this journey with us. Naked Ingredients, Thriving Skin.
Position Overview:
As the Director of eCommerce, Direct-to-Consumer (DTC) at Naked & Thriving, you will play a pivotal role in driving the growth and success of our direct-to-consumer online retail operations. We are seeking a genuine expert in paid media and marketing. The successful candidate will be able to develop & execute impactful strategies that significantly grow sales revenue through our DTC channels, partner with internal creative team to ideate and execute campaigns & optimize the customer s journey. This candidate will possess experience in media purchasing, collaborating with agencies for ad placement, with leadership skills in customer acquisition (attracting new customers) and retention (utilizing email flows through Klaviyo, fostering loyalty, and enhancing basket building). We're looking for a true marketing guru!
Key Responsibilities:
Crafting Strategy: You'll join forces with our executive team to craft and execute groundbreaking eCommerce strategies that push boundaries and set trends in the market.
Driving Marketing Mastery: Lead our talented team and external partners in a symphony of marketing brilliance, from campaign creation and execution to social media mastery and affiliate program wizardry.
Elevating the Online Experience: Collaborate with our Shopify Management squad to ensure our online store is not just top-notch but an unparalleled destination for our customers.
Digital Domination: Take charge of our digital marketing efforts, orchestrating campaigns that drive traffic, boost conversions, and cement our brand's online presence across various channels.
Analyzing Insights: Dive deep into data to uncover insights that drive growth, making informed decisions that keep us ahead of the curve and our revenue soaring.
Leading by Example: Foster a culture of excellence and innovation, inspiring your team to reach new heights and shatter expectations.
Forging Partnerships: Build and nurture relationships with key vendors and partners to fuel our eCommerce engine and propel us towards continued success.
Staying Ahead: Keep your finger on the pulse of beauty trends and industry innovations, ensuring we stay one step ahead of the competition.
Must-Have Qualifications:
A Bachelor's degree in Business Administration, Marketing, or a related field; an MBA would be the cherry on top.
Proven prowess in eCommerce leadership roles, with at least 6 years of experience in DTC eCommerce operations, including 2 years in a leadership capacity.
A track record of strategic brilliance, driving revenue growth, and achieving lofty business objectives.
Analytical acumen and a penchant for problem-solving, coupled with a data-driven mindset.
Exceptional leadership and communication skills, capable of rallying teams and sparking innovation.
Previous experience in direct-to-consumer eCommerce is a non-negotiable.
A knack for thriving in a fast-paced, ever-evolving environment, juggling multiple priorities like a seasoned pro.
Beauty experience? That's not just a bonus it's a must.
Benefits:
Comprehensive medical, dental, and vision insurance plans to keep you healthy and happy.
401K with matching, because your future matters as much as your present.
Generous personal and vacation days, plus US Federal holidays, because work-life balance is key.
HSA and FSA options to help you plan for the future.
Fully remote setup, so you can work your magic from wherever inspires you most.