Job Details
PAID SOCIAL MEDIA BUYER
Location: Los Angeles, California
Type: Full-time
Brand.co is a performance digital marketing agency based in Los Angeles, specializing in data-driven strategies to enhance online presence and drive sales growth. We blend design and marketing to create impactful campaigns that deliver strong results across various industries.
We are looking for a talented and experienced Paid Social Media Buyer, currently living in Los Angeles, CA, to manage and optimize paid social campaigns across multiple platforms. With a focus on platforms such as Facebook, Instagram, Google, and TikTok, you will optimize ad spend and refine marketing strategies to ensure peak performance. The ideal candidate should be a strategic thinker with a keen eye for detail, a deep understanding of consumer behavior online, and have strong experience in Ecommerce marketing.
Key Responsibilities:
- Develop and execute innovative paid social media strategies to meet client goals across platforms such as Facebook, Instagram, Google and TikTok.
- Manage budgets and campaigns, overseeing the bidding process and performance analytics.
- Conduct A/B testing to identify high-performing ads and scale successful campaigns.
- Collaborate with the creative team to tailor ad content for targeted audiences.
- Monitor trends and advancements in social media to leverage new tools and platforms.
- Prepare detailed reports on campaign performance and provide insights and recommendations for future strategies.
Qualifications:
- Bachelor s degree in Marketing, Communications, or a related field.
- At least 5 years of experience in paid social media buying, preferably in an agency setting.
- Strong understanding of Facebook Ads Manager and other social media advertising platforms.
- Experience with analytical tools and the ability to derive insights from complex data.
- Proven track record of managing large budgets and delivering measurable results.
- Excellent communication and collaboration skills.
- Ability to thrive in a fast-paced, ever-changing environment.
- Must be living in Los Angeles, California.
Benefits:
- Competitive salary and performance bonuses.
- Health, dental, and vision insurance.
- 401(k) with company match.
- Generous vacation policy and paid holidays.
- Continuous learning and professional development opportunities.