Job Details
Consumer Marketing Specialist (Hybrid to Conshohocken, PA)
Overview:
The Consumer Marketing Specialist supports key initiatives and operations for the Good Neighbor Pharmacy marketing value center, focusing on patient-facing digital marketing platforms and tools for franchise members.
Details:
- Pay: $30-37/hour (depending on experience)
- Contract Duration: 6 months to start
- Location: Hybrid - Conshohocken, PA
Responsibilities:
- Maintain dataflow and processes for key customer information in Salesforce for patient-facing marketing resources.
- Monitor benchmarks for measuring digital and web efforts' impact, assessing against goals, and reporting on campaign effectiveness.
- Deliver reporting and insights measuring channel performance on monthly through annual basis.
- Assist with developing materials and managing tasks for ThoughtSpot, the Good Neighbor Pharmacy annual tradeshow.
- Review and approve customer marketing customization submissions for use on MyGNP.com, the My GNP mobile app, and local listings management.
- Assist with project management for new technology pilots and special assignments.
- Oversee and manage social media content scheduling, posting, and engagement.
- Maintain marketing content libraries and manage customer-facing social media and marketing portals.
- Help manage Good Neighbor Pharmacy social media scheduling platform, including scheduling posts and resolving issues.
- Analyze reporting and insights measuring channel performance as needed.
- Assist with project management for campaigns and special projects.
- Perform related duties as assigned.
Qualifications:
- Bachelor s degree in marketing, advertising, social media, communications, business administration, or similar field, or equivalent work experience.
- 4+ years of directly related and progressively responsible experience.
- Strong written and verbal communication skills.
- Highly organized with strong analytical skills.
Minimum Skills, Knowledge, and Ability Requirements:
- Excellent project management skills, meeting deadlines for multiple ongoing projects.
- Strong analytical skills, collecting, interpreting, and communicating data.
- Excellent communication and interpersonal skills.
- Ability to multitask and work in a fast-paced environment.
- Strong computer skills, good working knowledge of Google Analytics, Microsoft Word, Excel, PowerPoint, and Teams.
- Strong creativity and strategic thinking skills.
- Strong organizational skills with attention to detail.
Pride Global offers eligible employee s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.