Job Details
We can t wait to share our passion for aviation with you! Join a team that works hard, cares for each other and offers plenty of opportunities to grow.At Piedmont Airlines, our strength is the way we deliver industry-leading service to our customers and airline partners. To continue our standard of excellence, Piedmont is seeking a motivated, reliable team member to join our team as the Social Media Specialist within the Corporate Communications Department. The primary responsibility of the position is to develop creative content, promotional ideas, and grow Piedmont s presence throughout our social media channels. This role will work alongside a creative and diverse team to use creativity in helping to drive strong engagement and organic growth of all social marketing mediums. Excellent candidates will have extensive writing and editing experience, enjoy strategizing and bringing new ideas to the table. This position reports to the Director, Corporate Communications.Oversee Piedmont s social media channels including LinkedIn, Twitter, Facebook, Instagram by creating and updating social media posting schedules, replying to comments, and engaging with followersDevelop and implement a corporate social media strategyMonitor online activity across departments and geographical areas to ensure anyone using the company s online tools is following established guidelines and best-practice rulesMeasure and analyze social media return on investment (ROI)Identify opportunities to influence public perception through audience engagement and publicly speaking about the brand s social media strategyCoordinate and collaborate with other departments within the organization to help support and promote their recruiting and hiring eventsElevate Piedmont s brand through the use of social media influencers and internal brand ambassadorsSource and create communications content, design, and copy for print, websites, and social mediaTravel to Piedmont locations across the country to network with employees and share their stories throughout our social channels to increase company prideUpdate our internal and external websites, contact listsIdentify and evaluate opportunities for new forward-thinking communication channels across the companyJob Qualifications and Competencies:Two (2) years of social media and/or communications experienceCreative thinker and strong writerExcellent knowledge of social media platformsUnderstanding of social media metrics, analytics, and impressionsKnowledge of Associated Press style for writing and editingProficient in Microsoft OfficeProficient in Adobe Illustrator, InDesign, and Premier ProAbility to handle multiple assignments, work under pressure and meet deadlinesPreferred Qualifications:Bachelor s degree in English, Journalism, Communications, Public Relations, New Media Studies, or another relevant fieldAirline industry experience or knowledgeGoogle AnalyticsStandard office environment, use of telephones, computers, and other office equipmentSome travel is requiredMay be required to work some weekends, holidaysPhysical Requirements:Occasional lifting up to 25 poundsFrequent stooping, bending, kneeling, walkingThe above statements provide a brief description of the general nature of work performed and are not intended to be a complete list of responsibilities, duties, and skills required for this position. Duties and expectations are subject to change as needed.Employment is contingent upon a clear driving record, 10-year Criminal History Records Check, and drug screen as required. We also require proof of high school or GED completion. Minimum 18 years of age.Benefit package includes paid training, holiday pay, 401(k), vacation, and family travel on the American Airlines network. Medical and dental available.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.In addition to a competitive salary, we offer performance-based bonuses and relocation packages, subject to company policy and performance metrics.
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