Job Details
FULL Time In-person Fort Mill, SC
Job Summary: We are seeking a highly motivated and experienced E-commerce Manager to join our dynamic team. The E-commerce manager will be responsible for overseeing and driving the company s online sales strategy, managing the e-commerce website, and ensuring a seamless online shopping experience for customers. The ideal candidate will have a strong background in e-commerce operations, digital marketing, and website management.
Essential Job Functions:
Develop and implement e-commerce strategies to drive online sales growth to attract new customers and retain existing ones.
Manage and optimize the online shopping experience, including all EWF s websites usability, automation, content, and design.
Oversee product listings, pricing, and promotions to maximize conversion rates and profitability.
Analyze sales data and customer behavior to identify trends and opportunities for improvement.
Conduct keyword research by identifying relevant keywords for SEO and PPC campaigns, analyze keyword difficulty and discover new keyword opportunities.
Utilize tools such as SEMrush to analyze competitor strategies and optimize paid search campaigns for maximum ROI.
Collaborate with marketing, sales, and product management teams to align e-commerce initiatives with overall business objectives.
Closely monitor competition and industry trends to identify opportunities for growth and innovation.
Stay abreast of industry developments, emerging technologies, and e-commerce trends to maintain a competitive edge in the market.
Provide regular reports and updates to senior management on e-commerce performance, trends, and opportunities.
Monitor and manage inventory levels to ensure product availability and minimize stockouts.
Manage relationships with third-party vendors, such as payment processors and shipping providers.
Qualifications:
Bachelor's degree in business, marketing, or related field.
Proven experience in e-commerce management, with a record of accomplishment of driving online sales growth.
Strong analytical skills, with the ability to interpret data and make data-driven decisions.
Excellent communication and collaboration skills, with the ability to work effectively cross-functionally.
Proficiency in e-commerce platforms and tools, such as Big Commerce, Shopify, Magento, or WooCommerce.
Knowledge of digital marketing strategies and tactics, including SEO, SEM, and social media marketing.
Familiarity with web analytics tools, such as Tableau, Google Analytics or Adobe Analytics.
Ability to multitask and prioritize in a fast-paced environment.
Adaptability and willingness to learn innovative technologies and industry trends.
Experience managing a team is preferred but not required.